Simon Schmidt is the young and creative mind behind OWOI.
He considers himself as a visual artist using mainly the muscle of photography, styling and creative direction to express himself.
With his work he wants to create value and not just ideas thus Simon founded OWOI, a culture platform exposing fashion and digital creativity. The three fundamental pillars of his art work are curiosity, naivety and rebellion.
As a generation that is tired of populism and commercialism, we aspire to a society of diversity and integration. OWOI is building a community based on collaboration. Collaboration is open, it is a mindset that is free and for everyone.